The Sparkasse Günzburg-Krumbach savings bank is the exclusive partner of LEGOLAND Deutschland in the area of banking and financial services. Responsible for the park’s cash-handling and the provision and supply of on-site cash machines at LEGOLAND.
“We see our partnership with the internationally renowned LEGOLAND brand as a very good opportunity for us to further strengthen our position in the ‘Families with children’ customer segment,” says Sparkasse Günzburg-Krumbach director Walter Pache.
The cooperation affects not only the regional partner, Sparkasse Günzburg-Krumbach, however, but also the entire Sparkasse financial group right across Germany. With the involvement of the DSV (Deutscher Sparkassenverlag Stuttgart), for example, exclusive visitor packages have been put together for Sparkasse customers, e.g. for school classes or youth groups.